In addition to specific market research projects for clients, Xola is conducting industry research in cooperation with university and public and private partners.
In collaboration with George Washington University, Xola is conducting research in the area of best practices in rural adventure tourism and social entrepreneurship.
Encouraging Sustainable Tourism for Corporate Travel Policies and Individuals
2008 Adventure Tourism and Uniqueness Study
2007 Xola Adventure Research Roundup
The presentation from the Business Enterprises in Sustainable Tourism (BEST) Think Tank, June 22, 2007.
The 2006 Xola Adventure Travel Industry Research Roundup Report — a compendium of current 2006 data on adventure travel: global industry and regional growth, traveler profiles and other valuable information for operators, media and other travel professionals.
Also see our
Adventure Travel Industry Growth Statistics Report
To read Xola Associate Paige Schneider's report presented at the 37th annual TTRA (Travel and Tourism Research Association) conference held June 18-21, 2006, in Dublin, Ireland,
Segmenting the Adventure Travel Market by Activities: An Extension of Sung, Morrison, and O'Leary
