In addition to specific market research projects for clients, Xola is conducting industry research in cooperation with university and public and private partners.
In collaboration with George Washington University, Xola is conducting research in the area of best practices in rural adventure tourism and social entrepreneurship.
2010 Reports
Adventure Tourism Market Report
This free study completed by The George Washington School of Business and The Adventure Travel Trade Association and Xola Consulting outlines the size and scope of the adventure tourism market around the world.
Brazil, Russia, India, China and Mexico: Balancing Adventure Travel Potential with Climate Change and Water Scarcity
New Report Highlights the Rapidly Emerging Economic Potential among the BRICMs for the Adventure Travel and Tourism Industry
2010 Presentations
Adventure Travel - Trends and Predictions for a Growing Sector
Presentation made by Adventure Travel Trade Association and Xola Consulting at World Travel Market in London, November 10, 2010. Download
2009 Presentations
The Adventure Travel Market - presentation by Adventure Travel Trade Association, National Geographic Adventure magazine and Xola Consulting; February 2009 at Jordan Travel Mart (1.7 mb)
Adventure tourism as a vector of rural development - Presentation reviews leaders in industry and development of best practices.
2009 Reports
2009 Xola Research Roundup - $198.00
Read the executive summary for free
December, 2009
Adventure Tourism Companies & Climate Change: Observations from the Himalaya, Amazon, and Polar Regions Spark Adaptation Strategies for Business"
February, 2009
2008 Reports
Chinese Travelers: Trends for Adventure Companies and Destinations
U.S. Tourism Market Trends for Adventure Travel Companies and Destinations
2008 Xola Research Roundup - $185.00
Read the executive summary for free
Recent Trends in Tourism Financial Flows
Últimas tendencias en las corrientes de financiación del turismo
Encouraging Sustainable Tourism for Corporate Travel Policies and Individuals
2008 Adventure Tourism and Uniqueness Study
Beyond the Adrenaline Rush: Rethinking Traditional Adventure Travel Marketing For Gen Y - $35.00
Download summary for free
2007 Xola Adventure Research Roundup - $75.00
Download summary for free
The presentation from the Business Enterprises in Sustainable Tourism (BEST) Think Tank, June 22, 2007.
Emerging Best Practices in Adventure and Volunteering - $60.00
Download summary for free
