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2009 Trends In Adventure Offerings

Jan 10, 2010 | Filed Under Industry Research | Leave a Comment

We recently conducted an analysis of some top adventure travel companies as rated by National Geographic ADVENTURE magazine. Our purpose was to spot important trends in adventure company offerings for 2009.
Trends Overview
In terms of the types of trips, family-oriented adventures and custom and/or private trips are clearly growing quickly. In addition, there seem to be [...]

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Out of the Wilderness

Apr 30, 2009 | Filed Under Industry Research, Product Development | 1 Comment

People are shunning the great outdoors. Blame conservationists, not video games
ON JULY 4th, normally the busiest public holiday of the year, tourists were put off by high petrol prices and more than 300 wildfires raging across California. On Memorial Day, traditionally the beginning of the summer season, it was cold. In 1999 there was a grisly murder. In 1997 the Merced river flooded, inundating a hotel and wiping out hundreds of campsites. There are always excuses for the absence of people in Yosemite National Park.

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